The post-Musk era of Twitter and the future of marketing
It’s been less than a month since Elon Musk took over Twitter and the impact of it has already been huge. The acquisition felt more like the richest man on earth playing with …
Dealing with the drawbacks of LinkedIn’s popularity
The place to be With more than 800 million worldwide users, LinkedIn deeply cemented its spot as one of the most popular social media platforms. It’s basically become normative to create a profile …
Learning marketing from Underpants Gnomes
Phase 1: Collect underpants In 1998, almost 25 years ago, the now classic Season 2 South Park episode ‘Gnomes’ aired. In this episode, the boys spend the night at the Tweek’s (the new …
Google AdSense: How To Monetize Your Site And Earn Revenue
Defined by Google, AdSense is a product that provides a way for website publishers of all sizes to earn money by displaying targeted Google ads on their websites. That means you can easily …
WordPress SEO [The Ultimate Guide 2022]
Everyone wants to rank on Google. Not everyone does, though. Through our SEO journey, we learned that SEO is not as complicated as it seems. The main challenge is its broadness. It consists …
Linkedin etiquette: are you making these 5 easily avoidable cold message mistakes?
According to official statistics, LinkedIn has 756 million members in 200 countries and regions worldwide. The number of users has grown a lot in recent years, and now the platform is more relevant …
Evolution of Marketing: From the 1800s to today
For people today, it is difficult to imagine a time without marketing. We are constantly surrounded by advertisements, whether in physical or digital form. We have gotten so used to it that we …
5 Best Leadership Practices of Effective Leaders
‘What makes an effective leader?’ This is an ever-important question in the business world – and one I often asked myself. During my career, I had the pleasure of meeting some stellar leaders… …
What Makes a Good Website? 8 Key Principles
We are living in an age when it is almost impossible to reach a larger audience without some kind of digital presence. A website is a good place to start. With all the …
How to add a website to Google Analytics
Do you find Google Analytics to be unnecessarily complicated, with a non-intuitive interface, and confusing? You are not alone – this is a problem many people have with Google Analytics. Whether you need …
